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29 June 2020
A 2-day webinar 'Insights from Business Shapers'

A 2-day webinar 'Insights from Business Shapers'

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Insights from Highly Effective Business Shapers

Current affairs have us reinventing ourselves at the speed of light. The Duval Union members once again bundle their forces to share their business insights, experiences and advice. For entrepreneurs by entrepreneurs. 

Find the full programme below. Download your copy or rewatch your webinar of choice by clicking the according button. 

 duval union webinar business shapers

Programme 9th of july

09.00 - 9.55

About David AND Goliath? - How belgian entrepreneurs can avoid channel conflicts in collaboration with online titans (Amazon, bol.com,..)  - by Carole Lamarque from Duval Union Innovative Marketing 

Get to know how to deal with conflicting channels and how to build a future proof strategy for all of your points of sales. Is a collaboration with Amazon a losing game? And if so, how can you compete with those giants? 

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10.00 - 10.55

Add to cart now - How eVenting is the next big thing in retail technology  - by Tino Dekkers from Nine O’Clock Somewhere  

Build, test and evaluate your own business case for eVenting, a new digital way to boost business. Learn more about expanding your buyer's journey and end with an omni-channel eCommerce strategy. Interesting for sales managers, marketeers, CFO’s..

rewatch webinar

11.00 - 11.55

Success is no coincidence, it's engineered - 5 learnings from a start-up - by Maxime Carpentier from Zero Copy 

Tried to enable change in your company and failed every time? Good news, corporates can integrate that start-up mind set in a durable way. Maxime shows you how. 

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12.00 - 12.55

The Unreachables - How to reach your “unreachable audience” in order to turn marketing into a real success driver - by Nathalie Leemans from Grava - 

Turn that visitor into a buying customer. More easily said than done. Grava shows the ropes how to reach target groups in a more profitable manner with cases, metrics that pop and the applicable ‘cost of sales’ model. 

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13.00 - 13.55

Make Minutes Matter - An innovative sponsoring model that connects brands and athletes  - by Robbie Cop from Flying Colours 

What if… you could donate minutes a professional player plays in a match as a brand? At the end, you’ll be able to integrate marketing and sponsoring into your CSR strategy with a couple of clicks. 

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14.00 - 14.55

Telewho, telehow, telework - How a renewed employee experience strategy in Corona times helps business leaders improve employee engagement, reinforce the brand and increase productivity - by Inge Van Belle from Herculean Alliance 

87% of all employees indicate that they do not feel connected to the brand or company they work for. Inge gives you an overview of how to enhance employee engagements, strategies and how to never lose productivity and efficiency. 

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Programme 10th of july

09.00 - 9.55

Right time, right video - How video fuels your sales funnel, now more than ever - by Myra Nurski from MMBSY 

Video killed the radio star AND kick started an era where marketeers can be dazed “Is that video gonna help meet my KPIs?”. Enter the world of content marketing. Welcome, it’s creative and efficient here. 

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10.00 - 10.55

Achieving data centric maturity level ✓ - How to start rebooting your business in a few days for less than 7k euros. - by Alain Glickman from Glickman 

In ‘Jip and Janneke’ style, Alain will explain how you can use your available data and how to return after a few days with actionable insights. You’ll be able to evaluate your own data centric maturity level. Ready player one? 

 

11.00 - 11.55

Future forward - How technology has allowed companies to become truly data-driven and how MarTech has helped them automate and scale like crazy - by Renout Van Hove from GrowthAgent 

What you need to be doing with marketing technology in 3 months and 3 years from now. Expect a tool for every problem you can encounter!

 

12.00 - 12.55

How to survive the adpocalyps - by Phil Blondé from Friendship

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13.00 - 13.55

No more 404’s. 10 golden guidelines to futureproof your digital platforms - by Max Van Acke from Seven Days

With a sudden digital mindset came .. a lot of questions to upgrade digital platforms swiftly. Max has collected 10 golden guidelines for every type of organisation to check how future proof their digital products are. May your 2021 be blessed with no 404s.

rewatch webinar